Custom Builder Base in Tasmania

65 Days

Brand New Website in under

+42%

increase in keywords 2023 to 2024

+56%

increase in backlinks

+422,351%

Domain Rank increase

Helping a custom builder reach his ideal customers

This builder is a custom builder based in Tasmania. The company specialises in architecturally designed, sustainable custom houses and small developments that are uniquely suited to the rugged landscape and unique conditions of the Apple Isle. However, they had struggled to reach the right buyers for its stunning, luxurious homes. 
At least, until the company signed up with TradiesGo.

We started from scratch with their digital presence, visually rebranding the company and building an entirely new website that better displayed the company’s stunning homes, services and Tasmanian roots.  Meanwhile, the SEO strategy focused on effectively driving leads for conversion to ensure more engaged, more qualified leads came through in higher volume.

In less than six months, high quality leads were coming in as a result of our SEO optimisation; a year later, the company has seen an incredible shift. The company has made back the investment it made in the marketing campaign and is now building off that. In fact, they’ve already doubled down and signed up for another 12 months with us. “The Tradies Go Team provide an excellent service,” says company director Samuel, “and definitely put in the work required to get you seen online!”

This detailed performance graph shows the tangible results of TradiesGo’s strategic SEO efforts. From May to November 2023, the growth in referring domains indicate the successful amplification of the digital footprint. The URL rating has climbed steadily, mirroring the rise in organic traffic, which directly correlates with the SEO enhancements we implemented.

The chart also shows an impressive increase in the number of pages crawled by search engines, underscoring the improved accessibility and indexation of the website. The consistency in organic traffic value speaks to the high-quality content and user experience that we’ve tailored for this company’s audience.

This Organic Keywords chart captures the SEO journey since May 2023, with a focus on keyword rankings that drive search engine visibility. The graph illustrates a significant boost in keywords entering the top three spots, which is instrumental for driving organic search traffic. Keywords in positions 4–10 and 11–20 have also seen upward trends, marking the successful targeting of a broader range of search queries. Notably, the solid growth of keywords in the 21–50 range sets the stage for continuous improvement. The chart underscores the effective keyword strategy and optimisation techniques applied by TradiesGo, paving the way for this builder to dominate search results and attract quality leads.

Daily Web Sessions Since Joining

Our line graph depicts the daily web session counts, with a notable upward trajectory in site engagement over the past year. This sustained increase, doubling the sessions by the close of the year, underscores the effectiveness of our SEO and content marketing initiatives. It’s a testament to our strategic enhancements and the resulting heightened user interest.

Clients Review


I had this kind of outdated website representing my cleaning business online, it was not optimized for mobile and I gradually started losing customers. So, recently I decided to hire someone to make a new one or else I will have to shut it down. I found this company and they suggested a few really great designs for me to choose from for what seemed to me quite a reasonable price. Now I have a website that is a true representation of my business and so easy to use. I have plenty of new customers contacting me every day and asking for quotes and there were no recommendations, they just found me online and liked the way that my website looked.
Michelle Atrip
Housekeeper

My business website was a mess. It was outdated, too slow and completely unoptimized for mobile. I barely had any visits and inquiries. I know I have an excellent company, that our services are superb and I wanted my website to reflect our quality and dedication. I asked Steph and her team to make a new website for me and she sent me a proposition in just a few days and I instantly loved it. It is obvious that they have experience working with small businesses and creating websites for them specifically. Unsurprisingly, the number of my customers has been growing ever since and I will probably have to increase the number of employees in order to fulfill the demand.
Lilian Tompson
Recruitment

I have been working with Summit Web Design for sometime and have found Stephanie and her team extremely knowledgable, professional and next level enthusiastic! They are friendly and caring and have a rock solid dedication to getting results.
Jo Bedwell
Vice President, TruckFridge

Steph is amazing - knowledgeable, patient, strategic and really generous. We all need a Steph Campanella in our lives
Jude Love
ADA Specialist

When you own a small business, the website is pretty much the first thing your customer will see next to your social media profiles and, believe it or not, I didn’t even have a website at first. I searched for website design in the area and this company popped out, I liked their portfolio and decided to give them a chance. I explained what my business is all about and they said they will have a few design suggestions within a week. Really, a week later I received a few ideas and chose the ones that seemed to suit me and my business. I have just started investing in online marketing but traffic and the number of inquiries that I receive seems to be increasing.
Brook Armit
Patrol Officer

I have been working as a plumber my whole life and I wanted to expand my business so I created a website about ten years ago. Turns out, the webdesign was pretty outdated and I wasn’t getting many customers while my competitors were thriving. I met Stephanie during a small business conference and she told me that they specialize in making websites for our industry so I agreed to hire their agency to make a new website for me immediately. Now I have constant influx of leads and quite a few regular customers that had found me through my website. The business has never been better and I think I owe a lot to their smart web design and optimisation.
Richard Flores
Chef

Stephanie and the team at Summit Digital are a pleasure to work with. Amazing customer service and fast turn around. They've really taken the time to understand my business needs and I'm so happy with the service.
Sinjoy Hoop Dance
Inspector

The point of difference is the extra effort and time Steph speads to help you achieve your goals. Not forgetting Rose who responds well to your emails gets things organised! 👍
The DENTAL TEAM
HR Manager

The clients are out there – they just don’t know you exist – YET.